Free Digital Marketing Courses on LinkedIn Learning 2024 July

Try these free digital marketing courses from LinkedIn Learning to become a professional digital marketer.

What is Digital Marketing?

Digital marketing refers to advertising delivered through various digital channels such as websites, social media, email, and mobile applications.

Growing demand for Digital Marketers:

Irrespective of the industry, marketing always plays a crucial in the success of a business. The demand for marketers has been high for the past few years and in today’s world almost every business should have a digital presence to succeed. And so business owners are looking to hire qualified professionals for digital marketing as people around the world have started to spend more time on internet.

Digital marketing keeps evolving continuously and so to keep yourself in the this track, you should keep on learning and develop your skills.

Take these 11 free courses for learning digital marketing with more than 24 hours of content and you can also get a free certificate after completing each of these courses.

1. Online Marketing Foundations

Instructor: Brad Batesole

Level: Beginner

Duration: 5 hours

In this course, you’ll be learning today’s online marketing techniques and find out how to build a successful online marketing campaign for all digital channels: search, video, social, email, and display.

2. Google Analytics Essential Training

Instructor: Corey Koberg

Level: Beginner

Duration: 2.5 hours

Find out how your website is performing using Google Analytics. Discover how to use this leading analytics tool to track, analyze, and report on site visits and marketing goals.

3. SEO Foundations

Instructor: David Booth

Level: General

Duration: 2.5 hours

Explore the concepts of search engine optimization (SEO). Learn the strategy behind great SEO including keyword planning, link building and SEO for ecommerce, and mobile audiences.

4. Google Ads Essential Training

Instructor: Brad Batesole

Level: Beginner

Duration: 2.5 hours

Learn the foundations of pay-per-click (PPC) advertising with Google Ads (formerly known as AdWords), the industry-leading PPC platform.

5. Content Marketing Foundations

Instructor: Brian Honigman

Level: Beginner

Duration: 1 hour

Explore the extraordinary value of content marketing and how it can benefit a business if executed properly.

6. Social Media Marketing Foundations

Instructor: Brian Honigman

Level: Beginner

Duration: 1 hour

Explore the basics of social media marketing. Learn how to leverage platforms like Facebook and Instagram to cultivate brand awareness, drive sales, and build customer loyalty.

7. Marketing on Facebook

Instructor: Megan Adams

Level: Beginner

Duration: 1.5 hours

Learn how to use Facebook for marketing your business. Discover how to develop your brand and access new prospects and customers using Facebook pages, stories, offers, and more.

8. Marketing on Instagram

Instructor: Anson Alexander

Level: Beginner

Duration: 2 hours

Learn how to market your product or service on Instagram. Explore features and strategies that can help you boost your sales and online presence using the popular social platform.

9. Social Media Marketing: Strategy and Optimization

Instructor: Martin Waxman

Level: Intermediate

Duration: 1 hour

Learn how to optimize your social media marketing mix and refresh your strategy for Facebook, Instagram, LinkedIn, TikTok, and other popular platforms.

10. Email and Newsletter Marketing Foundations

Instructor: Megan Adams

Level: Beginner

Duration: 1 hour

Add email to your marketing mix. Get strategies, tips, and expert training to create email marketing campaigns that engage and convert.

11. Introduction to Graphic Design

Instructor: Tony Harmer

Level: Beginner

Duration: 4 hours

Learn the concepts and software skills that you need to become a graphic designer. Learn about image editing, logo design, and layout in Photoshop, Illustrator, and InDesign.