In today’s world, about 68% of the online experiences begin with Search Engines. It has become important to practise effective SEO strategies for websites. Now, let’s see what SEO is all about.

SEO stands for Search Engine Optimization. It aims at improving a website’s visibility and ranking on Search Engine Results Pages (SERPs). It enhances a website’s organic traffic by making it more relevant to search engine algorithms.

Any website must appear on the top 10 results of the search engine. If not, then the chances of receiving traffic are close to zero. Hence, every Digital Marketing Aspirant must learn SEO.

Best SEO Courses in 2024

There are millions of options to learn SEO from in various online platforms. But it is important that you choose a course according to your needs. The list provides a detailed information of a few of the best SEO Courses online.

Here’s an answer to your question, ‘What is the best SEO Course?’.

This course educates you on how to optimise your website content for the best search engine rankings. This specialisation comprises five courses from Beginner to Advanced. All the five courses are some of the best courses for SEO. 

The first course is ‘Introduction to Google SEO’. This course has some fun practices on how Google Search Engine works. 

The second course is the ‘Google SEO Fundamentals’. It helps you gain an understanding of Search Engine Algorithms. You’ll get to know how it affects organic search results and rankings. 

The third course is ‘Optimising a Website for Google Search’. This course blends the concepts of Keywords Research and Content Strategy. 

The fourth course is ‘Advanced Content and Social Tactics to optimise SEO’. You’ll learn how various interconnected channels drive search results to a website. The final  Project makes the learners participate in a ‘SEO Consulting Task’. 

University of California offers this course. The Course Instructors are global leaders in the art of SEO. 

It is for everyone wanting to explore deep into the world of SEO.

This is a short course to start your journey with SEO. It introduces you to a lot of SEO Concepts like Keyword Research, On Page SEO and Link Building. If your aim is to rank higher in the website searches, this is the perfect course. 

The course duration is just 2 hours. This course is for Marketing Team Leaders and SEO Beginners. It teaches you to optimise web pages for search engines. 

It also comes with technical SEO practices for Beginners. Ahrefs, a SEO Software Company, offers this course. Their expertise in SEO is a great add-on to the course. 

The course is cost free. It is hands down one of the best free online SEO courses. It is safe to say that your search for the best SEO Course ends here.

Google is the top most search engine in the world. This course by Google doesn’t have video content. It is in the form of a document. 

This document serves as a starter guide for SEO. This is for everyone who manages or promotes content via Google Search. It provides some of the best practices of SEO. 

The document is presented in an easy, accessible manner. It is all about making small modifications to parts of your websites. These practices rank your websites on the top. 

You can use this document for reference and to clarify your doubts. The best part is that the document is available for free. You can also interact with the members of Google Search Central Community. 

It also provides a Glossary which makes it easy to understand the complex terms. This is one of the best SEO courses for beginners. 

Even writers and bloggers need SEO to increase their visibility. Hence this is one of the best SEO courses for Bloggers to learn from.

Hubspot is one of the leading CRM Platforms in the world. Their Academy has a lot of courses to train the workforce in various domains of Marketing. Their SEO course is one of the best courses to learn SEO. 

This course is for Marketers, Content Creators and anyone looking to up skill in the field of SEO. You will learn to evaluate and improve your website’s performance. You’ll also learn to use the insights gained from keyword research and reporting. 

The course duration is for 4 hours. It is for Beginners. The Course Instructors are experts in SEO. 

The course is free of cost and super easy to learn from. On completion, you can earn your certificate. This would enhance your resume. 

For everyone wanting to learn from industry experts, this course is a must to do. This is one of the best online SEO Training courses.

Hubspot Academy offers a variety of courses in various domains of Marketing. This course is the second part of its famous SEO Course. It deals with the technical SEO and Analytics Tactics. 

A foundational SEO knowledge is required to complete this course. The knowledge gained would help you enhance your SEO Strategies. It is for Junior SEO specialists and advanced Marketers. 

At the end of the course, you would be able to conduct a technical SEO audit. It will help you create a website migration plan . You would be able to analyze your Page Performance. 

The course doesn’t involve any costs. You can earn your certification in SEO. The certification is well regarded by Industry experts. 

This course is for all the Marketers who want to enhance their careers in SEO. 

This is the best advanced technical SEO Course.

Neil Patel is a well renowned Digital Marketer in the world. He has a lot of courses on Digital Marketing for free on YouTube. This course ‘SEO Unlocked’ is one of the best free SEO courses available online.

There is a Course Itinerary available for the course. It gives an overview of the course outcomes. It also has a Personal Goal Worksheet where you can track your goals to finish the course.

The course does not require any prior knowledge of SEO. It teaches SEO from the basic level. The course provides the learners a real time knowledge of SEO.

For everyone looking to strengthen their SEO basics, this is an apt course. The course has 3 progressive phases – Set Up, Execute and Optimise. Each phase builds on the previous phase.

The course is free of cost and is very accessible. The course content is suitable for the current SEO practices. This is certainly one of the best courses on SEO.

This course focuses on the basics and the specifics of Technical SEO. This in-depth course is provided for free by the renowned SEO Expert Bastian Grimm. The course covers topics like Crawling, HTTP and International SEO. 

The Course content is of top quality. It was developed by a team of experts from Semrush. The team consists of people from different Digital Marketing Backgrounds.

This course would help you thrive in today’s digital marketing world. It offers engaging, uo-to-date content tailored to the current trends in the marketing landscape.

The Course Instructor Bastian Grimm has more than 20 years’ experience in Online Marketing, Technical & Global SEO. His expertise provides immense value to the learners taking up the course. A basic knowledge of SEO is necessary to navigate the course.

All SEO Aspirants must familiarise themselves with technical SEO. This course aims to equip the learners to face the real world SEO Challenges. It is the best advanced technical SEO Course available online.

This is another famous SEO Course that Semrush offers. The course focuses on the foundational steps to rank in Google. This course is for Beginners to start their SEO journey.

This course is very actionable. You get to learn by doing real time SEO activities. It provides a tested battle-plan to use for getting more traffic from Google.

The course is free of cost and is very easy to complete. It covers the basics of SEO with which you can learn advanced topics. If SEO overwhelms you, then you are at the right place.

Brian Dean is the Instructor of the course. He is an SEO Expert and the founder of Backlinko, one of the most popular Digital Marketing resources online. His insights on SEO would definitely benefit the learners.

This course takes your SEO knowledge to the next level. It is packed with strategies that you can start implementing right now. It is the best SEO training course that is available for free.

This course provides an ultimate guide to SEO in 2023. It shows you how to maximise your website for maximum visibility and performance in Google Search. It’s a comprehensive, practical and up-to-date course. 

It is suitable for anyone who wants to learn SEO from beginner to advanced. It provides access to 10 hours of high quality video lectures. It also has various quizzes, assignments and downloadable resources.

The course is packed with case studies and best practices. It also teaches you to leverage chatGPT and generative AI for SEO strategies. It helps you stay ahead of the competition and avoid SEO penalties or algorithm updates.

Arun Nagarathanam is the Instructor of the course. He breaks down complex concepts into easy, digestible ones. This makes him one of the best Course Instructors for SEO.

This course is sure to make you an SEO Superstar. If ranking No.1 on Google is your goal, this is the perfect course for you. This is one of the best advanced SEO Courses online.

The course provides a solid understanding of SEO and how search engines work. It is filled with quick wins to make your site rank higher in Google. It teaches you both the content as well as the technical side of SEO.

This SEO training is free of cost. It contains 2 hours of instructional videos. It also has quizzes to train the concepts you have learnt.

It course contains a cheat sheet with SEO Vocabulary. It also has a PDF Version of all the instructions mentioned in the lectures. This makes it easy to check the tips while working on the website.

SEO Experts at Yoast have created this course. Yoast is one of the leading SEO Consulting Companies in the global marketplace. Their content is based on their real time deals with clients.

The certificate of completion comes with a verifiable badge. It is bound to upskill you in the various aspects of SEO. This is the best Search Engine Optimization Course to do online.

This course is for ecommerce entrepreneurs who want to know the fundamentals fast. It is for complete Beginners. This course aims to help your small businesses generate a consistent income with SEO.

It provides a thorough understanding of the SEO Concepts. You will have a repeatable 3-step framework that you can use to grow your business. The course length is 1 hour and it covers the basics.

Casandra Campbell is the Course Instructor. She is the Experimentation Lead at Shopify. She is an expert in testing and refining new marketing strategies.

The course teaches you off-site SEO and how to use it. It is the best ecommerce SEO Course available online. It provides the required content for the entrepreneurs on a quick run.

This course will teach you to maintain your website’s health. It also teaches you to optimise your website’s content for both users and search engines. This course provides you the eligibility to study the Semrush SEO Toolkit.

It guides the learners to use the Semrush tools to achieve the goals. The course content is in the form of a series of video lectures. It is free of cost to audit and learn.

A team of Industry leading experts at Semrush developed this course. This course takes into account the latest practices in the field of Digital Marketing. The course length is 1 hour and it covers the on-page and technical SEO in detail.

A prior knowledge of the basics of SEO is necessary to complete the course. This course equips you with the necessary skills to thrive in the world of SEO. It is the best advanced technical SEO course that we would recommend.

Final Words

SEO comprises a vast range of topics from keyword research to on-page & off-page optimization. It is important to gain a basic understanding of all the topics. The list describes in detail some of the best SEO courses available for you to start.

Hope you choose the best course from the list. Happy learning!